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Wednesday, August 22, 2007

Chapter 4 Part 3, Small Business Marketing Programs - Using Promotional Items, Print Advertising and Brochures








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Podcast Episode Summary


We're in chapter 4: Marketing-Artillery for Sales, covering the use of promotional items, print advertising and brochures as part of your small business marketing program. 


About The Small Business Owners Manual by author Joe Kennedy: Selected Readings in mp3 Podcast Podcast

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Previous: Chapter 4 Part 4, Small Business Marketing Programs - Delivering your message via printed newsletters, email marketing (aka spam), yellow pages ads, radio, television and CATV advertsingNext: Chapter 4 Part 2, Small Business Marketing Programs - Delivering your message via Direct Mail; Effective Press Releases and PR
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