Sunday, November 16, 2008
Robin Martin - Minority Influence and Innovation
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Podcast Episode Summary
Robin Martin is a Professor of Social and Organisational Psychology at Aston Business School, part of Aston University in Birmingham, UK.
Professor Martin has published many academic papers in both Social and Organisational Psychology, and his research interests are in Social Influence Processes, especially in terms of Majorities and Minorities, Persuasion and Attitude Change, Workplace Leadership, Motivation, Teamworking and Innovation.
In this podcast episode, Professor Martin talks about his new book Minority Influence and Innovation (co-edited with Miles Hewstone) which will be published by Psychology Press in 2009.
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