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Monday, December 22, 2008

"The Power Of ROI Selling" by Michael Nick







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Podcast Episode Summary


"This is a good tip for any salesman out there today: go out into your industry and look at the problems people have. Ask yourself why people buy products like ours - not necessarily our products, but any product like ours. What you want to do as a salesman is capture as many reasons as you possibly can. Ask yourself what the business issue, pain or goal that goes with it is. Then try to match up your features& benefits to that." CLICK TO LISTEN SalesRepRadio is produced by The MarComm Store, leaders in the development of sales training reinforcement programs, custom corporate podcasts , learning incentive programs, robust web design and more. For more information, visit http://www.marcommstore.com/ . 


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