Monday, December 22, 2008
"Think Like Your Customer" by Bill Stinnett
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Podcast Episode Summary
"I firmly believe that thinking like your customer starts with being willing to think differently than you think now. Many of us have been trained to be experts on the products or services we sell. To be able to quickly list the features and benefits thereof and talk about how our clients can use our products in their business. But in fact that's not what our customers think about. We get the client to talk to us about the business objects they're trying to achieve, and then map our solutions." CLICK TO LISTEN SalesRepRadio is produced by The MarComm Store, leaders in the development of sales training reinforcement programs, custom corporate podcasts , learning incentive programs, robust web design and more. For more information, visit http://www.marcommstore.com/ .
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