Fluctu8 Podcast Directory | Latest Podcasts | Top Podcasts |  Podcast Browser  | Add Podcast 

PRACTICE MARKETING blog






Download Latest

Summary
How attorneys, accountants, & financial advisors can practice marketing personal brands, within codes of ethics & compliance.

Feed: http://vik.podbean.com/feed/
Web: http://vik.podbean.com

More Business Podcasts

Tuesday, March 9, 2010

It’s not the PowerPoint: YOU make the Presentation


Many speakers hide behind their PowerPoint slides, I prefer not to use PPTs at all. Instead, I opt for a simple, interactive han..

Download
Thursday, October 22, 2009

4½ steps to Bushels of Business - presented to The CPA Network


Neil Guilmette of The CPA Network invited me to present a ‘cross/through marketing’ seminar to his Roundtable of acc..


Download
Tuesday, December 30, 2008

Trigger more referrals, with a catchy 1-liner


On December 16, I was invited back for a 3rd time to address the Preferred Providers Network of the National Network of Accounta..

Download
Tuesday, October 14, 2008

Splash or Drip?


We all have a marketing budget. Is it a line item? Is it consciously invested? Is it monitored? Is it planned? Our marketing..

Download
Tuesday, August 12, 2008

7 Thumb-rules to write your “Marketing-friendly Bio,” with MY actual example


When I work with clients, our relationship is forged on what I call “The 10 Basics.” It is what it sounds like. An..

Download
Friday, June 6, 2008

VIDEO SEMINAR: Top 15 Questions for your Marketing Action Plan


Last Thursday I was invited (again) to be the final speaker in this season’s series of business seminars at the Half Hollo..

Download
Tuesday, April 29, 2008

Perfecting Your Catchphrase - Buzz through headlines


Nowadays, a 30-second elevator pitch is way toooo long! Worse, our prospects, referral partners, and centers of influence can b..

Download
Monday, January 28, 2008

The top 14 Marketing Questions


Yesterday, I was invited to be a guest instructor at the Fashion Institute of Technology, where I’ve taught classes before..


Download
Sunday, October 28, 2007

Which TARGET MARKET is right for you?


Stop being all things to all people. Stop chasing more than 1 rabbit. Targeting a market can be nerve-wracking to some.  ‘..


Download
Sunday, October 28, 2007

Mascot Branding


It happened to me again: I was commenting on somebody else’s blog, and I got inspired to elaborate on my point here. (You..


Download
Wednesday, September 26, 2007

800 lb. GUERILLA in the room


What’s the biggest objection given to you by prospective clients? What’s the biggest misconception or stigma about y..


Download
Thursday, August 23, 2007

What makes an Expert? …according to Harvard…


The July/August issue of Harvard Business Review features an article that discusses a new study about “What makes an exper..


Download
Thursday, August 23, 2007

Target your Market to the 4°


Last Tuesday, the National Network of Accountants (well, their Preferred Providers Network) invited me to present to them again...


Download
Thursday, August 23, 2007

Wikipedia your personal brand (ethically)


I was with friends 2 nights ago… and the neo-verbs “to Google” & “to Wikipedia” (as in “..


Download
Thursday, August 23, 2007

How can a podBlog drive traffic to your website?


(On July 7, I had 16,318 hits… what do I have now? What’s the average? I’m hitting over 300 a day. Thank yo..


Download
©2012 Pattern Media - Privacy Policy - Contact Us - Site Map